Who We Are

CRUELTY FREE HAIR DYE

We are proud to produce PETA approved, 100% cruelty free, vegan-friendly hair dye.

At Crazy Color, we are as passionate about protecting animals as we are about vivid hair colour.

Animal lovers

It’s that simple: we love animals & we know you do too. That’s why we are committed to using cruelty-free ingredients, without any testing on animals in our products. There are lots of ways we can produce and test our products without harming animals and so naturally we are committed to ensuring this process at all times.

Did you know in March 2009 it became illegal to test cosmetic ingredients on animals in the UK and EU? This is why the ingredients in all of our products are sourced from reputable ingredient suppliers based in the UK or EU.

Natural ingredients 

Our vegan-friendly hair dye contains natural ingredients. These natural ingredients we have packed into our range are there to help nourish and hydrate your hair!

Made in the uk

Every single bottle of Crazy Color is developed and produced at our own Crazy Color campus in the UK. HQ is a buzz of collaboration where we listen closely to our customers and strive to continually evolve the Crazy Color brand and range in line with what our customers need. We want to keep Crazy Color as innovative now as it was in its foundations.

Our production and testing standard 

We work with talented professional colorists around the world to test and perfect our formula’s. Our team of ambassadors support us in the testing of our products on wigs, extensions and very often on their willing clients. Our cruelty-free hair colour products come straight from the experienced scientists in our lab who rigorously test each and every batch of our colour and hair care range, making sure you're able to achieve the best possible results with each and every product!

Ethical is business as usual since 1977

Our founder Renato Brunas was at the forefront of innovation in the hairdressing industry throughout his life. He was a revolutionary within the industry and a huge believer in the importance of education, mentorship & leading by example. Ethical product creation and development was a guiding principle of Crazy Color from the very beginning.